About OpenPlatform
Where passion for beauty meets professional expertise
Our Story
Founded in 2010 by Sophie Anderson, OpenPlatform began as a small makeup studio with a big vision: to transform the way people experience professional makeup services. What started as a one-woman operation has grown into a team of skilled visagistes passionate about enhancing natural beauty and empowering clients through the art of makeup.
With a combined experience of over 30 years in the beauty industry, our team has worked across bridal, editorial, fashion, film, and education sectors. We've had the privilege of collaborating with photographers, designers, and clients from all walks of life, each experience adding to our collective expertise.
At OpenPlatform, we believe that makeup is more than just products applied to the face—it's an art form that celebrates individuality, boosts confidence, and allows for creative expression. Whether you're walking down the aisle, stepping in front of a camera, or simply wanting to learn new techniques, our mission is to create looks that make you feel like the best version of yourself.
Meet Our Team
Our diverse team of professional visagistes brings a wealth of experience, creativity, and technical expertise to every client interaction.
Sophie Anderson
Founder & Creative Director
With over 15 years of experience in the industry, Sophie's work has been featured in leading fashion magazines and runway shows. Her specialties include editorial makeup and creating timeless bridal looks.
Emily Chen
Senior Makeup Artist
Emily brings a contemporary edge to our team with her expertise in current trends and innovative techniques. Her background in fashion photography makes her exceptional at creating editorial and high-fashion looks.
Daniel Rivera
Education Specialist
With a background in both makeup artistry and education, Daniel leads our private classes and workshops. His patient teaching style and deep technical knowledge have helped hundreds of clients master new makeup skills.
Amara Johnson
Bridal Specialist
Amara has worked with over 500 brides, mastering the art of creating timeless, photogenic bridal makeup. Her calm demeanor and precision under pressure make her invaluable on wedding days.
Leo Martinez
Creative Makeup Artist
Leo specializes in avant-garde and theatrical makeup, bringing artistic flair to our editorial and special projects. His background in fine arts gives him a unique perspective on color theory and creative expression.
Our Philosophy
Personalized Approach
We believe that no two faces are the same, and neither should their makeup be. We take time to understand each client's features, preferences, lifestyle, and the specific requirements of their event or project.
Education & Empowerment
Beyond creating beautiful looks, we're committed to sharing knowledge. Whether through formal classes or casual conversations during application, we aim to empower clients with techniques and product recommendations they can use in their daily lives.
Quality & Innovation
We continuously educate ourselves on emerging techniques, tools, and products to bring the best and most current practices to our clients. Our kit includes carefully selected professional products that deliver exceptional results.
Inclusivity & Diversity
We celebrate beauty in all its forms and are experienced in working with diverse skin tones, facial features, ages, and gender expressions. Our goal is to make everyone feel welcome, seen, and celebrated.
Our Credentials
Industry Certifications
Our team members hold certifications from prestigious makeup academies including London College of Fashion, Makeup Forever Academy, and MAC Pro.
Published Work
Our makeup artistry has been featured in publications including Vogue, Elle, Harper's Bazaar, and numerous bridal magazines.
Industry Recognition
Proud recipients of multiple awards including Best Bridal Makeup Artist 2022 and Excellence in Makeup Education 2023.
Trusted by Professionals
Regular collaborators with top photographers, fashion designers, wedding planners, and production companies across the UK.
Ready to Work With Us?
Whether you're planning a special event or interested in our services, we'd love to hear from you.